How We Review Products

Here is everything we look for before we feature a fly fishing product on our pages.

Good fly fishing gear can be very expensive that’s why we pride ourselves to ensure we deliver honest and unbias reviews of all the gear here at Fly Fisher Pro.

Fly Fishing Expertise and Authority

We have 4 active fly fishermen working on reviews here at Fly Fisher Pro:

  • Ben Kepka (MBSc) – Over 25 Years of Experience Fly Fishing and Guiding in New Zealand
  • Spencer Durrant (BA) – Over 25 Years of Experience Fly Fishing and Guiding from Utah
  • Jamie Melvin (BSCH) – Over 20 Years of Experience Fly Fishing and Guiding on Saltwater
  • Kyle Knight (Gr Dpl) – Over 20 Years of Experience Fly Fishing in South Africa

We are active members of Trout Unlimited and are working with Veterans to Overcome PTSD.

All of our current reviewers are active fly fishermen and guides, therefore keeping up-to-date with changes and trends in the fly fishing industry.

Editorial Guidelines

We hold ourselves to the highest editorial standards at Fly Fisher Pro. Below are the different aspects we look for in each product:


How well does the product perform its intended function? Does it meet the needs of fly fishermen at various skill levels?


Is the product well-made and able to withstand the wear and tear of regular use? Will it last for a long time?


Is the product reasonably priced for its quality and performance? Are there comparable products on the market that offer similar functionality at a lower price?


Does the product have a well-thought-out design that enhances its functionality and ease of use? Is it aesthetically pleasing?


Does the product offer a comfortable user experience? Does it fit well and feel good to use for extended periods of time?


Is the product readily available for purchase? Are there multiple options for purchasing the product from reputable sellers?

Customer Reviews

What do other customers have to say about the product? Are there consistent positive or negative trends in customer feedback?

Environmental Impact

Is the product environmentally friendly? Does it meet industry standards for sustainability and conservation?

It’s important to keep in mind that these criteria may vary depending on the specific product being reviewed, as well as the intended use and audience. By carefully considering these criteria and others, reviewers can ensure that they are recommending high-quality products that meet the needs of fly fishermen at various skill levels.

Sources of Information

In order to provide the most accurate and unbias reviews we use multiple sources of information to complete our reviews. These include:

  • Personal experience and testing by the reviewer
  • Manufacturer websites
  • Consumer reviews on Amazon, Bass Pro Shops, and other online retailers
  • Industry publications like Fly Fisherman Magazine, American Angler, and Trout Unlimited Magazine
  • Fly fishing forums like The Fly Tying Forum and The Drake Magazine Online
  • YouTube channels like Trident Fly Fishing, InTheRiffle, and Fly Fish Food
  • Social media accounts of fly fishing influencers and experts
  • Podcasts like The Orvis Fly Fishing Guide Podcast and The Fly Fishing Consultant Podcast
  • Local fly shops and their staff

Disclosure and Transparency

As independent reviewers, we have no affiliations with any brands. Our reviews are unbias and based on experience with the rods first supplemented with information from other consumers who have had hands-on experience.


Fly fishing gear can be very costly and we understand that every dollar counts these days. This is why we hold ourselves to the highest standards when making recommendations.

If you have any questions about our process please feel free to send an email to and we will get back to you asap.

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